How The West Was Won

Beautiful girl in a cowboy hat and clothes in the style of the country on horseback rides through the pine autumn forest

By Lisa Dante

Texas is known for its legendary cowboy culture. Western boots and hats have been a part of the Texas scene since the early cattle drives. Ranch rodeos that began way back in the 1800s are still influencing modern Western style. In fashion terms, the look is referred to as ranch dressing. The entire fashion community at large has seen an increased interest in Western-style clothing. Western dressing brings a sense of freedom and adventure. Styles inspired by the Old West remain classics. You don’t have to go full-on chaps and spurs to get rodeo season ready, (although you could!).

Rodeo inspired fashion is taking on a retro vibe. The late 1920s to 1950s was the heyday of Western style clothing. Black and white Western movies captured the life of the Wild West.

Roy Rogers and Dale Evans were two of the iconic stars of the time.  They inspired an entire generation of wanna-be cowboys and cowgirls. Fringe shirts, fancy chaps and rhinestone sparkling belt buckles never lost their appeal. Various shades of tanned leather dripping in fringe, embroidery, and beads are still popular today. Ranch wear never seems to fade.


Dynamic Denim

One thing that remains unchanged and stands the test of time is the classic, blue denim jacket. It’s versatility is endless and its style has been virtually untouched. It really goes with anything.  Isn’t it nice when you come across an item in your closet that truly stands the test of time? If the one in your closet hasn’t seen the light of day in a while, now’s the time to dust off that jacket for rodeo season.

I’ve seen it worn over a sparkly, short sequin dress with cowboy boots at the chicest of Western galas. Should you match the shade of your denim jacket to your jeans? Nope, not necessarily. Not at all, if you don’t want to. Denim jackets also come in just about any color you can think of. Why limit yourself to just a shade of blue? You might opt for solid colors, such as black, red, tan, white or turquoise. These colors will be a little dressier than classic blue denim.


Which Type Of Cowboy Hat Is Best?

Just select the one that speaks to you. Still not sure? Well, the pros at the better Western wear stores, like Billy’s Western Wear, can help you select a hat that’s right for your height, build and face shape. The customizing options, including hat bands are endless! If there’s one thing to bring your entire Western wardrobe together, it’s a chic cowboy hat.



The right accessories are the finishing touch to the perfect rodeo outfit. Of course turquoise jewelry and silver bracelets are always popular. You can also layer gold or silver pendant necklaces.

Don’t forget about the classic neck scarf. It’s a versatile accessory that can add color, texture, and warmth to your western outfit. Whether it’s a light silk scarf tied around your neck or a heavier material, a scarf can help you stay comfortable and stylish no matter the weather. When choosing a scarf, consider the pattern and color scheme. A paisley bandana or a colorful pattern can add a pop of color to a neutral outfit. And remember, rhinestones always add a touch of cowgirl sparkle.

However, if you’re wearing a lot of prints and patterns, keep your jewelry simple. Conversely, if you opt for a more simple, solid color scheme, feel free to layer on multiple necklaces and bracelets.



When it comes to western fashion, the National Finals Rodeo (NFR) held last month in Las Vegas always sets the trends for the upcoming rodeo season. There were lots of sequins paired with classic Western looks. Bell bottom pants of every color were seen, some with layers of ruffles on the bottom. Retro remained strong, featuring shirts with angular yokes and pearly buttons, trucker jackets, vests and wide-brimmed hats.


Ranch Dressing

The choices and combinations are really only limited to your imagination.

Whether on the ranch or city streets, Western style is one way of dressing to tip your hat to. It may be rodeo season but ranch dressing is not just for your salad and is here to stay!